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Caleb Hammer

Caleb Hammer

Personal FinanceCredit CardsLifestyle
Primary Platform: YouTube

Platform Performance

Follower counts and average views per platform.

Total Followers
7.4M
2.9M
Followers
992.6k
Avg Views
2.9M
Followers
468.9k
Avg Views
1M
Followers
583.4k
Avg Views
579k
Followers
277k
Avg Views
2.9M
Followers
903.6k
Avg Views

Audience Demographics

Gender Split
Male
72%
Female
27%
Age Breakdown
18-24
18%
25-34
52%
35-44
21%
45-54
6%
U.S. Audience
74%

About This Creator

Caleb Hammer is a dynamic personal finance expert and content creator who transformed his own debt-ridden past—riddled with private student loans, family debt, and car payments—into a mission to empower others. Through his flagship YouTube show Financial Audit, he delivers raw, unfiltered interviews with real people exposing their money messes, blending cringe-worthy revelations with practical solutions on budgeting, debt eradication, and wealth-building.

What sets Caleb apart is his no-BS, entertaining style that cuts through financial shame with sarcasm, actionable advice, and relatable humor—think avoiding "Walmart Floor" stress blackouts while building bulletproof budgets. His audience of everyday hustlers, from broke millennials to overwhelmed parents, resonates with content across YouTube, Instagram, TikTok, podcast, and newsletter, turning complex topics like credit cards and lifestyle spending into digestible, life-changing steps. He's not just teaching; he's dragging viewers out of their financial dumpster fires with tools like his Simpler Budget app.

Financial InterventionsAudited Chaos StoriesRelationship Drama RevealedLGBTQIA+ Finance Insights
Best Brand Fits
  • personal finance apps
  • credit card services
  • budgeting software
  • investment platforms
  • lifestyle brands promoting financial wellness

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